The Innovation-to-Adoption Stack: A Universal Framework for Understanding Tech Ecosystems

Discover the Innovation-to-Adoption Stack, a new mental model that explains the layered structure of tech ecosystems, from research to real-world impact. Ideal for developers, tech leads, and startup founders.

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Last updated: June 30, 2025

The Innovation-to-Adoption Stack: A Universal Framework for Understanding Tech Ecosystems

1. Introduction

In tech, we like to simplify. We say things like “developers build software” or “startups disrupt industries.” But as the software world scales, so does its complexity. It’s no longer just engineers writing code and businesses selling it. It’s an intricate dance of innovation, packaging, education, and adoption, spanning researchers, open-source maintainers, platform teams, content creators, and executive decision-makers.

That complexity creates a new problem: we often talk past each other. A tool creator thinks in algorithms. A product manager thinks in customer outcomes. A developer thinks in APIs. A founder thinks in markets. But all of them are part of the same system.

So the question becomes: who actually builds, maintains, and drives innovation in software, and how are their roles connected?

To answer that, we’re introducing a new mental model: The Innovation-to-Adoption Stack. It maps the full lifecycle of how technology moves from cutting-edge research to global use, along with the people who make that possible.


2. The Framework: Layer-by-Layer Explanation

The Innovation-to-Adoption Stack has six key layers. Each one plays a distinct role, but together they form a self-reinforcing ecosystem:

Innovation Layer

  • Who: Researchers, academic labs, R&D teams
  • What they do: Invent new concepts, protocols, and architectures. Publish whitepapers. Build initial prototypes.
  • Examples:

    • Google’s transformer paper → GPT architecture
    • MapReduce → Hadoop
    • UC Berkeley’s work → Spark
    • DARPA funding of early internet protocols (TCP/IP)
    • CERN creating the World Wide Web

Platform Layer

  • Who: Open-source contributors, internal infra teams, foundation-supported projects
  • What they do: Translate research into reusable tools: frameworks, libraries, SDKs, and platforms.
  • Examples:

    • TensorFlow, PyTorch (from ML research)
    • Apache Kafka (stream processing infra)
    • Kubernetes (Google → CNCF → global devops adoption)

Application Layer

  • Who: Software engineers, ML engineers, data engineers, internal tools teams
  • What they do: Apply platforms to build real systems that solve business or user problems.
  • Examples:

    • Uber’s streaming pipelines built on Kafka + Flink
    • Shopify using React to build merchant dashboards
    • Data teams building dbt models and Airflow DAGs
    • DevOps / SREs maintaining CI/CD pipelines and scaling infrastructure
    • Cloud / Sys Admins managing IAM and VM provisioning
    • Production Support coordinating hotfixes for legacy systems

Extension Layer

  • Who: Startups, third-party devs, plugin creators, integration builders
  • What they do: Build products on top of platforms. Simplify, connect, or specialize them.
  • Examples:

    • Databricks (productized Spark)
    • Fivetran (plug-and-play data ingestion)
    • Sentry (production monitoring for JS/Node)
    • Prisma (ORM for JS/TS)

Adoption Layer

  • Who: Educators, content creators, doc writers, bootcamps, online platforms
  • What they do: Translate tools into understandable knowledge. Spread adoption through tutorials, videos, walkthroughs.
  • Examples:

    • freeCodeCamp, Fireship, Egghead.io
    • Blog posts from core maintainers (e.g., Dan Abramov on React)
    • YouTubers breaking down OSS tools
    • Microsoft Learn, Google Cloud Skills Boost, AWS Skill Builder
    • Stack Overflow and Community Forums
    • Developer Relations Teams (DevRel)

Business Layer

  • Who: CTOs, architects, VCs, startup founders, procurement teams
  • What they do: Fund, guide, and adopt tech. Choose which platforms and products become company standards.
  • Examples:

    • VCs funding OSS-based startups (e.g., dbt Labs)
    • CTOs choosing GCP over AWS
    • Enterprises standardizing on Snowflake or Kafka
    • Security Engineer/GRC Analyst defining SOC 2 access controls
    • IT Project Managers coordinating the migration of a CRM system to Salesforce

End-to-end Example:

  • Transformer paper (Innovation) → Hugging Face library (Platform) → AI feature in app (Application) → LangChain (Extension) → YouTube tutorials (Adoption) → CTO adopts LLM workflows org-wide (Business).

3. Why This Framework Matters

Most tech models focus on lifecycle (build → deploy → maintain) or adoption stages (early adopters → majority). But they ignore the people and roles that make ecosystems resilient.

The Innovation-to-Adoption Stack offers:

  • Clarity: You can now describe your role in the ecosystem precisely.
  • Perspective: It explains why researchers and dev advocates are as critical as engineers.
  • Visibility: You can spot gaps in your ecosystem. Missing doc writers? Broken onboarding? No startup plugins? Your stack is imbalanced.

In short: this model maps the actual power dynamics and value flows of modern software.


4. Comparison to Existing Mental Models

Let’s compare this to common mental models:

Model Description Limitation
Adoption Curve Users progress from early to late adopters Doesn’t explain how tools get built or taught
OSS Maturity Sandbox → incubation → graduated (e.g., CNCF) Only looks at projects, not the people around them
Startup Stack (VC model) Protocol → Infra → App layer Doesn’t account for education, community, or internal roles

What makes the Innovation-to-Adoption Stack unique:

  • Role-based, not just product-based.
  • Domain-agnostic (works for AI, devtools, data, even biotech).
  • Embraces non-code contributors as essential parts of the system.

5. Use Cases for the Framework

Career Clarity

  • Want to be a builder but not an engineer? Try the Extension or Adoption layer.
  • Want to work at the bleeding edge? Aim for Innovation or Platform teams.

Hiring and Team Balance

  • Healthy teams often include voices from multiple layers.
  • Hiring only engineers can leave gaps in usability, reliability, or adoption.

Startup Positioning

  • Know if you’re innovating (risky), productizing (competitive), or simplifying (valuable).
  • Many great startups live in the Extension layer, making hard tech usable.

Open Source Health

  • OSS fails when it lacks contributors from the Adoption layer (docs, DX, videos).
  • Or when the Business layer doesn’t adopt it.

Developer Experience

  • If your tool is powerful but hard to learn, your Adoption layer is weak.
  • If onboarding requires tribal knowledge, your Extension layer may be underbuilt.

6. Future Outlook: Making It Actionable

This model isn’t static. With AI, for instance, the Adoption layer is transforming fast:

  • GPTs now generate boilerplate, documentation, even explanations.
  • Could doc writers shift toward prompt engineers or UX explainers?

The Extension layer is also exploding:

  • LangChain, LlamaIndex, and similar projects are racing to wrap LLMs in usable abstractions.
  • Each layer needs to adapt to automation, but the stack as a whole stays intact.

To use this model:

  • Audit your ecosystem: Do you have all six layers?
  • Spot where opportunities live (e.g., tools with poor documentation → make tutorials).
  • Think in layers when planning, hiring, building, or contributing.

7. Next Steps

If you’re in tech, you’re in this stack. The question is: where?

  • Are you a researcher pushing new boundaries?
  • A platform builder who makes tools others depend on?
  • A dev who ships features and solves problems?
  • A founder wrapping hard tech in something usable?
  • A writer explaining hard things in simple words?
  • A decision-maker setting standards and budgets?

Conclusion: Share It, Remix It, Build on It

The Innovation-to-Adoption Stack isn’t a fixed doctrine, it’s a lens. A map. A conversation starter. Whether you’re writing code, building tools, teaching others, or deciding what to invest in, this framework helps you understand how all the moving parts of the tech world connect, and where you fit.

This isn’t meant to be a final word, more like a draft of a useful way to think. If it helps, take it, adapt it, poke holes in it, or improve it. That’s how better models emerge.

And if it helps you see your work, or your industry, a little more clearly, share it with someone who needs that same clarity.

Because better mental models lead to better conversations. And better conversations build better ecosystems.

Let’s keep building, layer by layer.



Frequently Asked Questions

Q: What is the Innovation-to-Adoption Stack?
A: It’s a six-layer framework that maps how new technology moves from research to mainstream adoption, highlighting roles from researchers to educators to business leaders.
Q: Who is this framework for?
A: Developers, tech leads, startup founders, educators, VCs, anyone trying to understand or contribute to a modern tech ecosystem.

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Tech Strategy

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